Pragmatic Play, leading iGaming content provider, has recently launched its full live casino offering with online casino PlayFortuna.
Emphasis on Expanding in Different Regulated Markets
The deal will allow the operator to give its customers access to a variety of titles.
This includes Live Roulette and Live Blackjack, and also, as described by Pragmatic “popular variants on traditional classics” such as Live Speed Roulette, with other titles in development.
Lena Yasir, vice president at Pragmatic Play, stated: “We are delighted to announce the expansion of our agreement with PlayFortuna, which will now offer our growing Live Casino portfolio alongside our award-winning slots offering.
“Expansion in regulated markets has been a priority for Pragmatic Play and this agreement further affirms our progress to become the leading multi-product provider in regulated jurisdictions across the globe,” Yasir added.
Making Live Casino Experience More Immersive
The announcement comes right after a “landmark agreement” newly signed between Pragmatic and the prominent operator LeoVegas. It saw the provider take its live casino portfolio to the online gambling operator.
Head of live casino at LeoVegas, Rokas Benetis, then commented that “Pragmatic Play has done a great job to build a strong selection of classic table games” and that he thinks it represents a great addition to their product portfolio.
Pragmatic has also recently launched specialized language-dedicated live casino tables which are available in German, Italian and Russian, to appeal to a wider audience.
Each roulette will have its own dedicated environment, inspired from the culture of the countries they represent and the dealers will speak the language of the player, an aspect that is expected to greatly contribute to the atmosphere and level of engagement.
At the time Lana Bleichyk, live casino operations manager at Pragmatic Play, said that they “are consistently looking at ways to improve and enhance” their live casino portfolio to make it “the best in the market.” One of the ways they could do that is “by offering a localized solution that stands out in a number of regulated territories.”
