Playtech has announced the launch of a new partnership with RETAbet, a leading sports betting operator in Spain.
Under the terms of the deal, the live table games supplier will offer an exclusive casino platform and its live casino suite to the online sportsbook customers.
The partnership reinforces Playtech’s role as the technology partner of choice in regulated markets, well as in newly regulated markets, considering that RETAbet is the latest major European operator that has decided to partner with Playtech in the online casino sector.
State of the Art Technology
Playtech’s role is to provide RETAbet with a tailored suite of established, high-performing games combined with a variety of innovative new titles, featuring the company’s industry-leading technology and data-driven services.
Mor Weizer, Playtech CEO, said: “Playtech has a strong track record of working hand-in-hand with its licensees, ensuring they are at the forefront of innovation in regulated markets in Europe and across the globe.
This deal is a prime example of our strategy to partner with, and invest in, the leading brands, and we look forward to working with RETAbet to bring our top-quality casino content to the Spanish market.”
RETAbet customers are now offered a wide range of Playtech’s most popular slot and casino games, such as blackjack, roulette and live roulette.
Xabier Rodriguez-Maribona, RETAbet CEO, said: “Being a Podium position sports betting retailer in Spain and having a profitable growth strategy, we have been waiting for the optimum timing to launch our casino product.
Our proprietary retail solution is top of the range and we wanted to supply our clients also a top-quality casino product in our fast-growing online and mobile distribution channel.”
Furthermore, what ensures that Playtech is the best fit to service the leading brands in the new market is their data-driven marketing and CRM capabilities of their IMS platform.
